FOMO
The urgency of unmissable
Being innately curious creatures our appetite for the unmissable is seemingly insatiable. FOMO, an experimental live broadcast concept by Pontus Djanaieff and Jonas Kleerup, feeds and stimulates that desire with the absolute latest in must-know pop culture.
The concept called for an identity as arresting and raw as the breaking content it serves. In this Kurppa Hosk and FOMO collab, we created a constant energy to immerse visitors both in the site and the compulsive discovery of the ever new. Evoking coding, data and audio technology the visually rich brand identity is a constantly changing organic, energetic expression.
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