Press
2022.12.22
Kurppa Hosk’s work creating a new brand identity for the Swedish hamburger chain Tugg Burgers is featured on It’s Nice That.
It all began with the question: “What does it mean for a physical place to be for everyone?”. For Kurppa Hosk, designing “for everyone” meant broadening the visual language of burgers, breaking from “a long-established category behaviour”.
For Kurppa Hosk's thoughts behind changing the language of the hamburger, with a loud refresh featuring 3D characters and typographic layering, read the full article here.
About It's Nice That
It’s Nice That was founded in 2007 in response to a university brief to “put something into the public domain that makes people feel better about themselves”. Right from the start, It's Nice That was built by creatives, for creatives. Since then, It’s Nice That has grown to become one of the leading platforms globally for the creative community, encompassing an award-winning website, a range of social channels, a regular live events series and a top-ranking podcast.
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