Project

Prostoria, Croatia’s leading furniture manufacturer, celebrated their 10 year anniversary and approached Kurppa Hosk to help mark the occasion.

The exhibition itself showcased a synergy of design, production, craft, architecture and art throughout a space divided into 10 rooms. These 10 rooms were pivotal to the identity, not only in terms of their navigational usage, but also in underpinning the entire exhibition concept.

To mark the anniversary and underpin the exhibition a 450 page publication was designed. It was conceived as a multipurpose object, showcasing Prostoria’s heritage, process, projects and bespoke product range. This resulted in an artifact that had a celebratory yet informative duality.

The exhibition design was conceived by Grupa, a product and lighting design studio, while Numen / For Use, a conceptual art and spatial design collective created Prostoria Net, a site specific outdoor installation manifesting as a large piece of urban furniture.

As a supplement to the identity and exhibition communication, a series of product renders were created. Kurppa Hosk utilized these to generate rich and diverse content that could be used to build intrigue to the event across social media platforms.

In addition, a series of limited edition branded souvenirs were produced as anniversary mementos that were available throughout the event. These included apparel, individually numbered candles, miniature wooden models, glasses etuis’ that were made from recycled furniture fabrics and more.